Understanding Donations, Sponsorships & In-Kind Gifts

For Parkinson SuperWalk Organizers

As a SuperWalk Organizer, you'll often receive support from businesses and individuals — whether through cash gifts, goods for prize draws, or event services. To help protect Parkinson Society BC’s charitable status and ensure compliance with the Canada Revenue Agency (CRA), it’s essential to understand the difference between donations, sponsorships, and in-kind gifts, and may qualify for a charitable tax receipt.


1. What is a donation?

A donation is a gift voluntarily given to Parkinson Society BC (PSBC) without expecting anything in return. Donations can be cash or in-kind (goods or services).

Donations may be eligible for a charitable tax receipt if:

Examples that can be tax receipted:

Type Example Receipt Issued? Notes
Cash $500 gift from a local business with no strings attached ✅ Yes Referred to as a donor or supporter, not sponsor
In-Kind A bookstore donates a $50 gift card for the prize table and provides a receipt ✅ Yes Value must be documented (receipt/invoice)
In-Kind Local grocer donates bottled water for all walkers, no promo expected ✅ Yes Public thank-you is allowed, not advertising

Examples that cannot be tax receipted:

Type Example Receipt Issued? Notes
Sponsorship $500 gift from a business in exchange for a branded booth ❌ No This is considered advertising (sponsorship)
In-Kind $200 product donation but no documentation of value ❌ No Cannot determine fair market value (FMV)
Sponsorship Donor receives exclusive signage, social media promo, or product plugs ❌ No Considered an advantage under CRA rules1

2. What is a sponsorship?

A sponsorship is a business arrangement, not a charitable gift. It occurs when a business provides support and receives a benefit in return — usually promotion or visibility.

As soon as a business is treated differently than other donors, receives promotional content, or gets exclusive access, their support is no longer a donation — it is a sponsorship, and we cannot issue a tax receipt.

Sponsorship Indicators (Not Tax Receiptable):